8-Bit Funding is no longer being updated

Everyone at IGM was very excited when we originally started managing 8-Bit, but unfortunately many factors led to us deciding to no longer support the platform. It quickly became apparent that the site needed some massive coding changes to operate up to our standards and compete with sites like Kickstarter. Since we did not own the domain name/brand, we didn’t think it was worth our investment of time/money and have instead decided to launch our own site that will support Alpha/Beta games. IndieGameStand is a unique site that spotlights indie games and handpicks the best indie game developers out there. Anyone who has a playable build of their game can submit their game and the site supports more payment processors than just Paypal. We hope everyone understands the need for us to build our own brand and system to support developers rather than rebuild 8-bit to compete with the popularity of Kickstarter.

New Project: Pulse Shift

Pulse Shift is a puzzle-platforming FPS which allows players to control physics and adapting it by themselves. Game allows playing with gravity, physics and manipulating time. Primary goal is finding right way and getting to arrow location as fast as possible and trying to avoid a lot of traps during it. Each of the chapters has own unique design and new special ability to use. It’s time to cheat physics.

Support the Project on 8-Bit



Check it out

Great 8-Bit Project: Townseed

If Anybody out there is wondering how to create a successful crowdfunding game project - look no further than Townseed.


Townseed is just one game and is right behind the Indie Underdog Pack (where you get 6 games) when it comes to money collected.  Here are some reasons Townseed is doing so well:

  1. The video features gameplay and the creator himself talking passionately about the game
  2. The rewards are enticing.  To get the game you need to pay $15 and the higher tier rewards are awesome - like getting your name displayed in-game as a refugee
  3. There’s a great developer blog about the game’s progress: http://townseed.blogspot.co.uk/
  4. The developer has responded to comments and made several updates to the project page: http://8bitfunding.com/updates.php?p_id=313

Good work!

In case you missed the Memo, we’re International.


This week we’ve gotten several emails asking if we require that project creators be located in the United States.  NO, we do not require that you are in the US!  Our service is international.

8-Bit Project Approval Process - Quality Games over Quantity


8-Bit Funding is completely curated.  That means we’ll ACTUALLY review your project and maybe even make suggestions before it’s approved.  While in general, I hate gatekeepers, especially when it comes to indie games, this process is necessary to help the image of 8-Bit and promote regular visits and recurring donations.  So let’s talk about things that will prevent your project from being approved:

Reasons why your project has not been approved or denied.

  1. You don’t have a video.  If you’re game’s not done - that’s ok, put together a video of yourself talking about your game and edit in some concept art or screenshots.  If you don’t have any of this stuff - you’re not really far enough along in the development process anyway.
  2. Your Rewards Suck. I think this is best demonstrated with an example.  If you’re making a web-based RPG that’s free, getting colored text for $8 is ridiculous.  Even worse - this same project was offering a special red text for $24 - WHAT! No one is going to contribute to this project.  Your rewards don’t make sense! Offer cool stuff and your project will be successful.
  3. You’re selling your IP/Sharing Profits etc.  This is against the law in the USA, you can’t offer a reward where donators get a portion of profits.
  4. Your project is not Game related - We’re pretty flexible on this, but if you’re writing a text simulator or game development tool - crowd funding probably doesn’t make sense.  Your game related project should be something for the game consumer, not the game developer.  A Gaming Comic Book is cool - a Unity Tileset is not for us.

Generally, all that we ask/require is that you care and are passionate about your project.  If you’re excited about it, other gamers and potential donators will get excited too.  If you get approved and push a project live on 8-Bit Funding - we will tweet about your project and if it’s exciting/interesting, we’ll usually post about it on www.indiegamemag.com and other websites as well.  That being said, you have to market yourself and push your own project too.  If you have Twitter/Facebook, post a link on there - use our widget and put it in your blog sidebar - send out a press release - etc. We’re here to help, but we want to help the people that are passionate about their game or project - not people looking to make a quick buck.

Crafting Better Rewards for Crowdfunded Indie Games


Your rewards and reward tiers are very important on 8-Bit Funding or any other Crowdfunding service.  Here are a few tips when it comes to creating rewards for a video game project:

  1. Don’t Sell your Game Short! Giving a copy of your game away for $5 or less is silly. Those type of price conscious people won’t even fund a project - they’ll wait till the game is out and available at that price (or lower). 
  2. $10 -$25 is a sweet spot and where you want your contributions.  Make sure that you have really attractive rewards that push people to these tiers.
  3. Real World Physical Goods ARE GOOD.  Yes, they may cost you a few bucks to make, but adding this type of indie game swag really motivates people to give more. Strategy Guides, Comics, Postcards, Keychains, Business Cards are cool.  Make your top rewards cool! Don’t be lame - everything doesn’t have to be “digital” or “downloadable.”

So how would I promote and fund my fictional but awesome indie game?  Here’s what I consider to be an awesome reward structure:

$1 - Special Thank You in Game Credits and you get access to all our updates on the project

$10 - All of the Above + You get my Game when it’s finished DRM Free

$25 - All of the Above + early beta-access 

$40 - All of the Above + a printed strategy guide / manual mailed to your door (I’d use Magcloud)

$60 - All of the Above + game soundtrack + immediate alpha access to game + forum access to share your opinions and influence game design.

$100 - All of the Above + 50 collectible cards featuring each game character, enemy, stats and information on the back (I would use moo.com for this ~20)

$150 - All of the Above + a huge printed poster with really cool artwork signed by the team mailed to your house

$500 - All of the Above + you get to name a common enemy or main character of the game

$1000 - All of the Above + personalize plaque hailing you as an indie game hero

$2000 - All of the Above + a pre-roll splash screen sponsorship message when my game loads

Hopefully that gives you an idea.  Even though I don’t have a game, there is some inherit appeal to the awards above.  You may even be drawn to one without knowing anything about my game.  Collectibles and tangible rewards are cool.  Buying Video Games is all about the game, but alpha-funding a game doesn’t have to be.  What crazy rewards can you come up with for your game project?

The Indie UnderDog Pack & 8-Bit’s Relaunch


The Indie Underdog pack launched last night and is already off to a fantastic start!   Basically you can get 6 games for as little as $5 or donate more and get the 6 games and help fund 6 new indie games in the process!  You can learn more here.

We spent a few weeks getting great projects on 8-Bit and are now officially relaunching the website.  I feel that one of the biggest problems with 8-Bit was the lack of quality game projects.  Rest assured that we will be better gatekeepers of the projects that come in.  If you have a great game idea, please create a project and don’t be afraid to contact us for additional help along the way.  This week and next we are going to start running ads on a variety of ad networks so now is the time to create your project on 8-Bit!

Following/Backing Projects - Backend Pictures

I thought it would be interesting for people to get a good view of how 8-Bit funding works for gamers following/funding/creating projects.  Whenever you login to the site and click on the “My Profile” link at the top of the page, you will be taken to your profile which stores all of your achievements, projects you have backed, followed, and/or created.  


The activity tab shows all of your activities and the other tabs break everything up so you can easily jump to a project you’re following and become a backer.  The activity feed looks something like this:


The most recent activity is shown first (I started following Astronaught) and before that you can see that I unlocked the early adopter achievement by donating to Eternal Grace which then became a backed project in my activity list.  Cool right?

Crowdfunding Strategies

There is a lot we can learn from http://www.indiegamemag.com/gdc-12-crowdsourcing-strategies/.  Here’s a quick summary of some tips that you should consider when starting a project on 8-Bit funding or any other crowdsourcing website:

  1. The Crowdsourcing platform you choose WILL NOT make or break you.  The reality is that a vast majority (75%) of your donators will come from within your circle - existing customers, fans of your games, friends on facebook etc.  That means you need to market it to your circle and let them know about your project.
  2. Make a really desirable $25 reward level - it seems to be a great sweet spot for crowdfunding in general.  In the case of 8-bit Funding, we would suggest that you offer a perk at $10 that gets a player a finished copy of your game.  Sweeten the deal by offering alpha/beta access (PLAY NOW) to your game at the $25 level.
  3. Video is Crucial! - Make sure you’re putting together an awesome game trailer (this may help:http://www.indiegamemag.com/gdc-13-trailer-blazing/ ) but don’t be afraid to step in front of the camera yourself.  This is your chance to make an impression and show people that you’re charming, passionate, and honest.  Keep it short and less than 5 minutes!
  4. Don’t ask for too much/too little - Make sure you take into account what you need to get your project/game done.  Make sure you factor in the costs of credit card fees, the crowdsourcing site’s fees, and the cost of your rewards that you need to provide.  $5k-$10k seems like a sweet spot for video games.
  5. Sell yourself, your idea, and your passion.  If you’re too shy and don’t like self-promotion, then crowdfunding isn’t for you.